If you’re reading this, then you may already be familiar with how we as Twinbru set the industry standard for digital fabrics. At the core of our business is our creation of perfect digital replicas of market ready physical fabrics. These digital fabrics have a wide range of applications and are helping to reduce the environmental impact of physical fabric samples. But, did you know that we take digital fabrics even further and have created an opportunity for our technology to be leveraged by businesses looking for an innovative and cost-effective solution for visuals and marketing? That’s Twinbru Services!
A quick explainer
Let’s say you want to market your furniture business. That means you’ve got content on a website, a few social media channels, emails, along with digital and printed materials used by your sales team. Every company knows the challenge of creating effective marketing collateral - it’s time-consuming and can be quite costly.
What Twinbru Services offers is an efficient solution. Take the power of our library of digital fabric textures, our vast collection of 3D furniture models as well as beautiful room scenes, and combine that with the speed and high quality resolution of digital renders, and you’ve got a way to make marketing collateral much more exciting and bespoke.
With Twinbru Services, you’re able to create furniture product shots, interior visualisations for web or e-commerce applications, or social media or printed marketing materials. And this is done without expensive photo shoots or the need to style a physical space or furniture item.
All the benefits
If you have a fabric distribution business, creating catalogues or sample books is pricey and uses a lot of physical material. When new products are introduced, all of that collateral has to be updated with even more costs. What Twinbru Services can do is create digital assets that can easily be updated for much more efficient communication to market. You can also showcase your fabrics on social media without the need for constant photographs. Digital fabrics can be shown in every available colourway and can even be applied to 3D furniture models to create images that show the fabric exactly as it would look on a chair or ottoman, for example.
Twinbru Services is a one-stop shop to help digitally transform your business and your marketing. This has great benefits for various industries:
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Furniture brands: Furniture products can easily be rendered in the environment of your choice in thousands of different colours of available upholstery options, making everything available and visible to your sales team as well as customers. Digital renders can also be used for advanced technology like VR or AR powered apps that allow customers to see pieces in a unique way.
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Interiors concepts: Use Twinbru’s 3D fabric textures to showcase designs and concepts and expedite your workflow by showing clients all the potential upholstery and drapery options with just a few clicks (and in the right lighting environment, depending on the visualisation platform).
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Manufacturing: Quickly showcase your range in an effective way by inserting furniture into professionally created room scenes for beautiful marketing imagery.
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Leisure industry: With our free-to-use library of 3D fabric textures we can simplify the addition of new fabrics to your configuration tools helping improve the time-to-market of new customer options.
Embrace digital innovation
Humans are visual learners - we actually process imagery much faster than words. In a world that is now highly visually stimulating, it’s become important for businesses to offer something unique and attractive. But the challenge often lies in how businesses can access this type of technology and the impact it has on their growth plans as well as their budget.
Twinbru Services is able to offer solutions that not only add real value to a business but can also do so at a competitive price point. Once digital assets are created, companies own them and then can easily make changes. It’s an investment that can continuously yield returns through increased sales and brand exposure. For some businesses, switching to digital is now a necessity because they want to expand their offering geographically or simply because digital systems would make operations easier.
We understand this and our digital services and assets perfectly complement the growing movement of digitalisation not only in the textiles industry, but also in associated sectors such as interior design and furniture manufacturing. It’s also a great way to create a library of digital assets for video game developers!
Do you like what you see?
The future of business is digital, and staying ahead means adopting tools that streamline processes, enhance creativity, and open up new opportunities. Twinbru Services isn’t just about beautiful visuals—it’s about future-proofing your business with scalable, efficient, and cost-effective digital solutions. The way customers engage with brands is evolving, and those who leverage cutting-edge technology will stand out in an increasingly competitive landscape. Whether it’s showcasing products in a hyper-realistic way, reducing reliance on physical samples, or creating compelling marketing content with ease, Twinbru Services helps businesses take that next step into a smarter, more visually dynamic future. The question is: are you ready to embrace it?